Case Study: Automating patient engagement to improve adherence

In this case study, Innomar Strategies partnered with a global pharmaceutical manufacturer to design and deliver a comprehensive patient support program that guides patients through enrolment, reimbursement, access, and ongoing medication management. As program volumes increased, there was an opportunity to further enhance and scale engagement by complementing existing services with more proactive, automated digital touchpoints — particularly in areas such as adherence support, where consistent reinforcement at scale is critical.

Discover how a journey-based digital approach enabled Innomar Strategies to scale adherence support through high-volume automation while maintaining a personalized experience.